Revolutionize the Geomancy Studio branding and visual identity
Revolutionize the Geomancy Studio branding and visual identity
Background
TechSolutions Inc. is a leading provider of IT solutions for businesses across various industries. With a rapidly growing customer base and an evolving range of services, the company recognized the need to revamp its outdated website to better reflect its capabilities.
Objectives
Improve the overall user experience (UX) and user
interface (UI).
Ensure mobile responsiveness and cross-browser
compatibility.
Integrate a content management system (CMS) for easy
content updates.
Enhance SEO to improve search engine rankings.
Increase lead generation through optimized
calls-to-action (CTAs).
Process
Discovery & Research
Conducted stakeholder interviews and user surveys to understand pain points and goals.
Analyzed website analytics to identify areas needing improvement.
Competitor analysis to benchmark best practices.
Planning
Developed a project roadmap with milestones.
Created user personas and journey maps.
Established key performance indicators (KPIs) to measure success.
Design
Wireframes and mockups were created for desktop and mobile views.
